Importance of “Likes” on Facebook

In 2011 my independent graphic design business Prepressology took an interesting turn and I found myself working a lot more with businesses on how they can use social media. Specifically I have worked with several of them to make their Facebook Business Pages look more professional and give visitors a clearer idea of what exactly their business is about. One of the questions that has come up a lot from owners has to do with why it is so important to get “Likes” on Facebook. In my opinion “Likes” are good for business!   One of the key components to an effective Facebook Business Landing Page is the call out to “Like” the business. It seems like something simple but it is really amazing how often someone goes to the Facebook page of a business and never clicks on that “Like” even if they really do in fact think the business is great. This isn’t good because it becomes a lost opportunity for that business. If someone doesn’t “Like” your business page and they travel on to another part of Facebook or the internet, they won’t receive your posts in their feed.  Read more…

Information credited to Jake Van Ness,  Prepressology


About Saratoga County Chamber of Commerce

The Saratoga County Chamber of Commerce has more than 2,800 members throughout our exceptionally beautiful and historic County. The Chamber hosts and leads a wide range of programs of benefit to our members. We're also a vocal advocate in support of public policies at the local, county, state and federal level that will expand economic opportunity throughout our region.
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